Center City District Foundation Mailer

This project was a redesign for the bi-annual fundraising package to increase donations for the nonprofit organization, Center City District Foundation.

To attract new donors we changed the carrier envelope to be the Foundation's color which enticed people to open the envelope rather than ignore it. I also worked with the printer to incorporate new technology to send targeted digital ads to locals and which included methods to track where donations were coming from. These changes resulted in a 40% increase in donations from the previous year's ask.

Client: Center City District Foundation
Role: Graphic Designer
Project Type: Editorial

Designed at Center City District